Top 100 Dutch Consumer Brands in 2024

Ranked by performance, not popularity.

Explore the database in full view

Use these filters below to easily find what you’re looking for. Every system is organized by a tech stack layer and contains a system type for any relevant subject.

If you need help, here are visual examples on how to create a filter.

  1. Hover over the table and select Filter

  2. Select either Layer or System type and choose the criteria you want to use to narrow your search

  3. Enjoy!

Explore all brands

We analysed over 300 brands to spotlight the 100 strongest performers in Dutch digital commerce. Who’s scaling? Who’s slipping? Start exploring.

We analysed over 300 brands to spotlight the 100 strongest performers in Dutch digital commerce.
Who’s scaling? Who’s slipping? Start exploring.

Honorable mentions

These brands didn’t make the top 100—but their digital growth signals stood out. Worth watching.

Honorable mentions

These brands didn’t make the top 100—but their digital growth signals stood out. Worth watching.

Honorable mentions

These brands didn’t make the top 100—but their digital growth signals stood out. Worth watching.

Industry deep dives

Learn how industries like wellness, bikes, or furniture are performing.

Master tactcs database

Tactcs database

We collected top digital experience tactics across the analysed brands.

Important to understand

The Brand Radar ranks brands by digital performance—primarily online traffic and execution quality. It does not reflect revenue or profitability. Some brands grow for the wrong reasons, like PR crises or customer complaints.

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Stay in the loop

Subscribe to our newsletter to learn how to build world-class digital experiences and get fit for digital growth.

Stay in the loop

Subscribe to our newsletter to learn how to build world-class digital experiences and get fit for digital growth.

Stay in the loop

Subscribe to our newsletter to learn how to build world-class digital experiences and get fit for digital growth.

About us

Conway & Co is an ‘on-demand CTO’ for modern consumer & retail brands with ambition.

We combine deep e-commerce knowledge, strategic advice and hands-on engineering to help brands improve their digital maturity and use AI to solve real business problems.